By now, you’ve probably realised that running a lucrative photography business isn’t just about how great your photos are. More often than not, it’s about how well you wear your business hat.
And being business savvy is often about working smarter, not harder, to ensure you’re maximising profits and streamlining your processes wherever possible.
And one powerful way to do just that is with a Pic-Time setup.
Most photographers are severely under-utilising their gallery software’s capabilities to encourage upgrades and drive shop sales and are instead focusing all of their efforts on endlessly marketing themselves to bring more clients into their business.
But with a behind the scenes set up like this, you no longer have to keep hustling for your next new client and can increase your current clients spending without lifting a finger.
Today I’m going to show you exactly what Pic-Time can be doing for you behind the scenes to optimise every part of your client interactions, maximise profitability and ensure for consistently happy clients.
The first step to leveraging Pic-Time effectively is to make the process of upgrading simple for your clients. By integrating automated upgrading for your clients you are making that process super accessible and making the shopping experience easy.
Most photographers are relying on back and forth emails, reminders and manual gallery delivery to get galleries to their clients which is making the purchasing process slow.
It’s giving them too much time to think about it, go back and forth, change their mind 100 times and when they’ve finally decided you’re on holiday.
By reducing the friction in the purchasing process for your clients you’re setting them up to make quick, easy decisions without the need for you to be there facilitating the sale.
Let’s talk about speedy delivery—because honestly, it’s a game-changer for keeping clients happy. When you can get prints and products to your clients quickly, it completely elevates their experience. With Pic-Time’s automated features, you can streamline the entire process so that orders go from placed to delivered without any hiccups.
This doesn’t just make your clients happy—it shows that you’re running a super-efficient, professional operation. Clients love fast service, and when they get it, they’re way more likely to come back or recommend you to others. It’s an easy way to build loyalty and get that word-of-mouth buzz going.
Plus, when your workflow is seamless, you can handle more business without feeling overwhelmed. More orders, less stress, and a noticeable boost in your productivity and profits. A win all round if you ask me!
I know so many photographers who aren’t selling prints.
And usually it’s because they either don’t have anywhere to store it or they find the whole process a huge hassle.
But with a Pic-Time shop set up you literally have to do… nothing?
Especially if you get Tidy Tog to set it up for you! It just becomes a part of your client’s gallery and they can shop freely at absolutely any time, whilst the printers work busily behind the scenes to print and post your clients images without you lifting a finger.
Seems a bit silly NOT to have this set up, doesn’t it?
Pic-Time also gives you the ability to offer special promotions on first time print orders or during holiday periods so you can get those little cash boosts you need through out the year.
A fully automated Pic-Time set up can act as a team member in your business, without all the training and payroll and is an incredibly smart business decision to get you out of that constant need to bring more clients and more work into your business.
If you’d like to know more about how Tidy Tog can help you build this into your business in a fully customised way just drop us an enquiry here.