the big picture

Welcome to...

From side hustle to professional photographer in just 4 weeks.

Lessons begin 28 Feb 2025

join NOW

ready to go from

Hobbyist to Pro

in just 4 weeks?

The Big Picture is a business-focussed fluff-free self-paced course for photographers ready turn their hobby into their career. 

Everything you need to know - and nothing you don't. 

I'm here to hold your hand and walk you through it all - from setting up your biz, to managing your money, pricing your offers, nailing your marketing, and creating your first systems.

Does this sound FAMILIAR?

You love taking photos and dream of a career change

but you have no idea how to run a business

you're posting randomly and making it up as you go

you're up all night editing but charging peanuts

you're tired of trying to figure it all out on your own

join NOW

When I took my side hustle full-time, I had to figure it out


I left a high pressure career in law for the dream self-employed creative lifestyle.  I'd never run a business before, and I had to figure it out along the way.

Within 4 months, my revenue hit 5 figures.
In my first full year of business, I turned over $150k

Over the last 3 years I've mentored hundreds of passionate photographers who are baffled by business. 

I've helped them to demystify the jargon, lay solid business foundations, and create a career that both supports their family and fills their cup.

And now I'm excited to do the same for you...

Hi, I'm Stacey

and on my own.

fast

here's what my students are saying about learning with me...

- Michelle @littlekitephotography

Even after being in business 12 years I still learnt so much.

"stacey has a natural ability to make it seem easy and manageable"

- Tori @toriknightphotography

Stacey is such an incredible mentor with a wealth of knowledge that she delivers in a way that is easy to understand and implement

"the best course i've ever taken!"

- Jill @jillrogersphotography

You have a great energy about you that feels very empowering and infectious!

"You're a great TEacher!"

So what's inside The Big Picture?

join NOW

Business basics

Lesson 1 - Before You Begin
Lesson 2 - Managing Your Money
Lesson 3 - Protecting Your Business

1

Everything you need to set up your business, and run it properly from the get go

Perfect pricing

Lesson 1 - Pricing Models
Lesson 2 - Pricing Theory
Lesson 3 - Setting Your Pricing

2

Price your photography profitably and sustainably 

masterful marketing

Lesson 1 - You + Your Client
Lesson 2 - Compelling Copy
Lesson 3 - Landing Those Leads

3

Marketing basics to communicate your unique magic and land your dream clients 

simple systems

Lesson 1 - Choosing Your Platforms
Lesson 2 - Building Your Workflow
Lesson 3 - Returning Clients

4

Designing your first workflow, and creating a simple and sustainable system

A self-paced online course led by an experienced photographer and multi 6-figure business owner

4 modules + course book

12 practical steps to turn your hobby into a business - with absolutely no jargon


everything you need to go pro in 4 weeks

only AUD$490

introductory price

or 6 weekly payments of $99

Our plug-and-play templates can be tailored to your business in minutes, and save you hours. 

bonus: canva templates

$195

2 days of masterclasses from world-class educators and industry leaders, available as unlimited replays

bonus: your business boost online

$94

join by 5pm aedt 21/2/25 and you'll also get...

Earlybird Bonuses

BOnus Value - AUD $489

An exclusive invitation to a one hour online group Q+A - your opportunity to ask me anything, bring all your burning questions! 

bonus: live Q+A

$200

After the big picture, you will...

have a checklist to follow to start your business

feel confident with your pricing

implement a foolproof system for managing your money

build your first workflow and halve your admin

be clear on your marketing message (and strategy)

join NOW

what my past students are saying...